Sunbrella Brand Goes Mobile

from a press release


Sunbrella® Brand Goes Mobile: Hand-Held Application Designed for On-The-Go Inspiration

The new Sunbrella mobile Web site, which can be viewed at www.sunbrella.mobi, includes a searchable fabrics library, where-to-purchase directory, care and cleaning tips, warranty information and contact us data. Compatible with all handheld devices, Sunbrella Mobile automatically adjusts to fit the screens of most devices. 

(Vocus) March 3, 2010 -- Because you never know when the urge to redecorate will strike, Glen Raven has launched a mobile version of its popular Sunbrella (http://www.sunbrella.mobi)® fabrics Web site. From your hand-held device, you can search a fabrics library and locate the nearest Sunbrella fabrics resource.



“The wealth of information and services available through hand-held devices today is exploding, and we want the Sunbrella brand to be totally accessible on-the-go,” said Gina Wicker, design and creative director for Sunbrella Fabrics. “Our initial mobile offering includes the five most popular portions of our Web site and gives consumers a powerful decorating resource they can take anywhere.”

The new Sunbrella mobile Web site, which can be viewed at www.sunbrella.mobi, includes a searchable fabrics library, where-to-purchase directory, care and cleaning tips, warranty information and contact us data. Compatible with all handheld devices, Sunbrella Mobile automatically adjusts to fit the screens of most devices.

“We can envision a consumer shopping for furniture or other home décor items and wanting to learn about Sunbrella fabric options. Or, maybe she’s chatting with friends and wants to brainstorm on decorating options and ask their opinions,” Wicker said. “It’s like having a full-color Sunbrella catalog in the palm of your hand.”

For fabric searches, users key in colors or style descriptions, such as “red” or “stripe,” and the search brings up all Sunbrella fabrics matching the search parameters. One of the primary goals in going mobile was to make Sunbrella fabric search – the most frequently used Web site function – available in a mobile app.

“Sunbrella Mobile is an incredibly flexible and powerful reference tool,” Wicker said. “Whether shopping, traveling or working, the fabric search function of Sunbrella Mobile allows you to research color and design options and locate just the right fabrics.”

The mobile where-to-buy function is equally easy to use. Simply type in your zip code and you can locate the nearest locations for Sunbrella awning, marine and furniture fabrics.

“Sunbrella Mobile is another way in which we are responding to how people want to receive information today,” Wicker said. “Not only that, it’s fun to shop and dream whenever and where inspiration strikes.”

Glen Raven revolutionized the way the world thinks about how beautiful fabrics perform with the introduction of the Sunbrella (http://www.sunbrella.com)® brand in 1961. Today, durable, easy-care Sunbrella fabrics are available in thousands of sophisticated styles, patterns and colors for wherever people live, work and play. On the Web at www.sunbrella.com.

New accent furniture from Bobby McAlpine

The newest additions to the growing McAlpine Home Collection of case goods and home accents from MacRae will make their debut during the Spring 2010 High Point Market. Among the new items designed by Southern architect Bobby McAlpine are: 

The Great Scott console. The Cabriole legs and planked back on this piece reflect 17th century design standards. It measures 48 inches wide, 23 inches deep and 37 inches tall. There is a pullout drawer on the front and each side for added storage. Available in weathered oak, ebony, limestone or branch finishes.

The Museum Crate side table can be used as a console, kitchen island, coffee or side table. The table measures 26 inches wide, 25 inches deep and 28.5 inches tall. It is available in weathered oak, ebony, limestone or branch finishes.

The William & Mary console table measures 49 inches wide, 25 inches deep and 37 inches tall. It, too, is available in weathered oak, ebony, limestone or branch finishes.

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Retailers: Contact the manufacturer for prices and minimums.

Shoppers: Ask your favorite independent retailer to order this item for you.

Sculpture and art for the wall

 

Nova adds to its N Studio and Art Studio collections of wall decor. Shown above is item  #11144, the Ribbons Wall Sculpture. The pieces will debut at the spring High Point market. The company will also introduce new lighting and accent furniture designs.

Retailers: Contact the manufacturer for prices and minimums.

Shoppers: Ask your favorite independent retailer to order this item for you.

    #11789 SILVER BRANCH WALL ART

  

#11791 COLORED WINDOWS WALL ART

  

#11268 SCRIBBLES WALL ART

  

#11558 ARISE WALL SCULPTURE